 |
UNLEASHED ON MARKETING (with Gary Bembridge)Gary Bembridge unleashes over 25 years of global marketing experience to bring you ideas, trends and thoughts on the world of marketing, advertising and communication by commenting on recent trends and campaigns. It focuses mostly on how to make your bran |
View Blog details |
 |
Le blog de LYbrtYLYbertY, association aidant les jeunes groupes et artistes musicaux dans leur promotion |
View Blog details |
 |
blogging tips |
View Blog details |
Recent Blog Posts
Localizing Beyond PBS: An Open Proposal
on Jun 27, 2006 in All coding content markup original content PBS promotion public television SOPTV station WGBH scripts site navigation interactivity Frontline public broadcasting public radio server localization KIXE Nova station-linking code Web 2.0 PBS navbar header footer internal navigation navbar support membership value programs programming nationally distributed programming local national Cindy Johanson budget staffing cuts Sierra Center Stage Online Xtras PBS station remote control cookies URL parameters bookmark revenues income producers content distributors SSI SHTML PHP ASP downloads portal pages Global Connections African American World LiteracyLink PBS Campus PBS YOU KET PBS Interactive interconnectedness CURRENT self-sufficiency Redding California Oregon Medford self sufficiency station linking code Introduction In one of its most brilliant decisions ever, PBS decided to downplay itself as a national entity in favor of extending the perceived reach of every one of its local member stations. (Web: best medium for local/national convergence?) In...
Localizing Beyond PBS: An Open Proposal
on Jun 27, 2006 in All coding content markup original content PBS promotion public television SOPTV station WGBH scripts site navigation interactivity Frontline public broadcasting public radio server localization KIXE Nova station-linking code Web 2.0 PBS navbar header footer internal navigation navbar support membership value programs programming nationally distributed programming local national Cindy Johanson budget staffing cuts Sierra Center Stage Online Xtras PBS station remote control cookies URL parameters bookmark revenues income producers content distributors SSI SHTML PHP ASP downloads portal pages Global Connections African American World LiteracyLink PBS Campus PBS YOU KET PBS Interactive interconnectedness CURRENT self-sufficiency Redding California Oregon Medford self sufficiency station linking code Introduction In one of its most brilliant decisions ever, PBS decided to downplay itself as a national entity in favor of extending the perceived reach of every one of its local member stations. (Web: best medium for local/national convergence?) In...
Localizing Beyond PBS: An Open Proposal
on Jun 27, 2006 in ASP African American World All CURRENT California Cindy Johanson Frontline Global Connections KET KIXE LiteracyLink Medford Nova Online Xtras Oregon PBS PBS Campus PBS Interactive PBS YOU PBS navbar PBS station remote control PHP Redding SHTML SOPTV SSI Sierra Center Stage URL WGBH Web 2.0 bookmark budget coding content content distributors cookies downloads footer header income interactivity interconnectedness internal navigation local localization markup membership national nationally distributed programming navbar original content parameters portal pages producers programming programs promotion public broadcasting public radio public television revenues scripts self-sufficiency server site navigation staffing cuts station station-linking code support value Introduction In one of its most brilliant decisions ever, PBS decided to downplay itself as a national entity in favor of extending the perceived reach of every one of its local member stations. (Web: best medium for local/national convergence?) In...
Multiple Levels of Advertising and Promotion
on Jul 23, 2006 in Advertising Promotion I bet you didn't know that there are multiple levels of advertising and promotion that correspond to intent and stage of business. Understanding these levels helps small businesses tailor their...
Frontline's Frontline Video
on Aug 12, 2006 in All accessibility content education original content PBS promotion public television WGBH Frontline public broadcasting keyboard navigation localization membership value programs programming nationally distributed programming local national content distributors PBS Interactive Access Frontline Video Frontline Headlines David Fanning Sam Bailey Waco Siege program content streaming video video streaming Frontline Player Frontline/World public media public library intellectual commons video player marketing objectionable content FCC webcasting captioning NCAM revolution renaissance the great promise new tools Sam Bailey, Frontline’s Director of New Media and Technology, has spent the last two years developing a new, enhanced web video player designed specifically to play high-quality, large-frame video of full Frontline programs directly off of local st...