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The Online Home of Scott Howard aka ScLoHo
Online as ScLoHo & In-Person as Scott Howard
A few decades of successfully helping businesses invite people to become their customers and clients is the simplest umbrella statement that captures what Scott has been doing and continues to do today. Utilizing Human Relationship Marketing Principles that are timeless is the secret to success.
Scott also writes and produces weekly media & marketing content online under the moniker ScLoHo. Available free in written blog form and as a podcast in 10 minutes or less.
The Latest ScLoHo Blog Articles
Once in a Lifetime Eclipse
It's been a few weeks but on April 8th millions of us in the United States were in the path of a solar eclipse. Here in Indiana, the main event was shortly after 3pm as the moon blocked the light from the sun for a few minutes. Where I live, Ft. Wayne, Indiana, we...
Lessons from the NCAA Basketball Finals
It's been a few weeks and hopefully the sting of your broken bracket has faded enough to apply some lessons from college basketball to our businesses. Living in Indiana, I was rooting for the Purdue Boilermakers to win it all. In my family we even have a Purdue grad,...
Pitfalls of Pinpoint Targeting
A little of this and a little of that can work when making cookies in the kitchen. But when it comes to marketing your business, having the correct “Media Mix” is crucial to capturing your immediate sales, and more importantly, your future sales and market share....
Published Articles
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Email: Scott@ScLoHo.net
Call or Text: 260-255-4357