New Benz Mercedes Website Appeals to Older Demographic

In an effort to reach an older group of car buyers and drivers, Mercedes-Benz is launching a new website that appeals to a demographic over the age of 32.

The new website is in the planning stages as the automaker continues to make itself relevant in society and on the roads. “In marketing, you have to stay relevant,” said Steve Cannon, the vice president of marketing for Benz Mercedes. “Certainly some brands are more challenged than others in staying relevant and vital to this new audience,” he explained. The new website, which is located at GenerationBenz.com, helps the advertising segment of Benz Mercedes gather anonymous data about customers so they can better serve their needs.

The new website serves as a sort of social marketing website where like-minded people can come together and share their Benz Mercedes vehicles stories and other interests.

Cannon went on to say this about the new website: “Here we have a generation that actually likes their parents and would definitely drive what their parents drove.” As a result, a website that appeals to parents and grandparents may increase sales among older demographics. This in turn leads to their children appreciating and respecting the car choices that their parents and grandparents make.

Make Sure Your Used Mercedes-Benz Has Airbags

If you’re thinking about purchasing a used Mercedes-Benz, make sure it has airbags for your own safety. This is often one of the most overlooked features that buyers think about when buying a car, but it’s also one of the most important features that any car should have.

Airbags are expensive. When a person gets into an accident, they can’t just shove the airbag back into place and hope it works again. It can cost hundreds of dollars to fix it or replace it. That’s why many people do not go through the trouble.

One of the things that will give you a clue about the status of the airbag in your used Mercedes-Benz is the light. If the airbag light comes on when you turn the car on and then the light goes out a few seconds later, that’s a good clue that it’s in working order. However, if the light just stays on or does not come on at all, do some further investigating. Take the car to a trusted mechanic so they can check it for you.

Of course, you can forget about all this trouble by investing in certified used Mercedes vehicles. When it’s certified, you know it’s going to have quality and all the features you’d expect. When it comes to your safety and the safety of your family, it’s worth it.

More People Taking Care of Their Certified Used Cars

In the last few months, we’ve posted several blogs that reported how drivers were foregoing maintenance on their certified used cars in order to save money. While that trend is still going on for many drivers, some local service stations are noticing a surge in drivers wanting preventative maintenance on their certified used cars to ensure they last as long as possible.

This particular story is from a local newspaper in Virginia. Mechanics and service garages in Fredericksburg are much busier than they were about six months ago. That’s because drivers are beginning to realize that it’s much cheaper to get preventative maintenance on their certified used cars instead of waiting until the problem gets too expensive to repair. They can’t afford major repairs and they perish the thought of another car payment. As a result, they are taking better car of their cars.

The article also reports that drivers are, on average, hanging on to their cars longer than before. About 41 percent of Americans are currently driving a car that is at least 11 years old.

Part of the reason is the fact that they don’t want to make a monthly car payment. However, the recent credit crunch has made financing much more difficult to obtain, whether it’s for Mercedes vehicles or something more affordable.

Take some advice from someone who has learned the hard way. Pay a little extra now to take care of your vehicles or you’ll be paying a lot more later.

Drive Your Benz Mercedes to This Season’s Philadelphia Events

There’s no better way to arrive at the Philadelphia Eagle’s games this season than in a brand new Benz Mercedes. The Eagles have had a truly memorable season and any fan of football is sure to enjoy their performance at the remainder of this year’s home games.

Once you arrive at a game in your Benz Mercedes, the pre-game celebration is sure to ignite your fire to root for the home team. Lincoln Financial Field is one of the most energetic stadiums in the NFL and Philadelphia is filled with some of the biggest sports fans in the country, too. One thing they enjoy doing is tailgating outside the stadium when the Philadelphia Eagles are playing. You probably wouldn’t want to use your Benz Mercedes vehicles for this purpose, but you could find some other tailgaters and create some new friendships.

If you go in the stadium, you can experience a variety of fun events. Live pre-game shows are sure to get you excited as you eat good old-fashioned hot dogs from the concession stand or something else reminiscent of ball parks. Just arrive about two hours before game time and you can have a great time!

Three Tips for Selling Your Used Mercedes-Benz

When it comes time to upgrade your car, you may want to sell your used Mercedes-Benz first. That way, you can invest in a new or newer certified used Mercedes-Benz that you can enjoy for many more years. However, selling your used Mercedes-Benz may not be as simple as you may think. Here are some tips to remember so you can get top dollar for your used Mercedes-Benz.

Do a private sale. You are sure to make a better profit by selling your used Mercedes-Benz yourself instead of letting a dealer handle it or trading it in. Just be sure you make the selling price reasonable so you make a profit and potential buyers will be interested in buying it.

Clean it up. A clean car on the inside and outside looks more attractive and gives the impression that you took good care of it while you had it. Pay a few bucks to get it washed and detailed and you’ll be able to set the price a little higher.

Advertise like crazy. Advertise your used Mercedes vehicles everywhere you can – online, at church, at the supermarket, in the newspaper, etc. The more places you advertise, the more likely you’ll be to find someone willing to pay top dollar.

AMG Mercedes Shows Respect for its Clients

The newest AMG Mercedes-Benz Black Series is more than just a redesigned car. Normally, automakers tend to take an existing model of their existing lineup and add a couple new features and call it something different. But the new AMG Mercedes isn’t like that.

The new AMG Mercedes is the 2009 SL65. This is a limited edition AMG Mercedes and the automaker only produced about 350 of them for sale worldwide. That’s okay, though, because with a price tag at nearly $300,000, there probably aren’t too many people that can afford them during these tough economic times.

One of the modifications for the new AMG Mercedes includes a “DTM-racing inspired, flared carbon-fiber bodywork.” The only things carried over from the previous model are the doors that are made of durable aluminum. The other body panels are made of steel with other body parts manufactured from durable and aerodynamic carbon. This helps reduce the car’s weight by at least 500 pounds.

Underneath the hood, the 6.0-liter twin turbo engine is a V12, the most powerful in the production’s history. The engine is capable of 661 horsepower and 738 lb-ft of torque, giving it capabilities that only the bravest drivers have discovered.

Check out one of these AMG performance cars today!

Do Certified Used Cars Really Need an Oil Change Every 3,000 Miles?

There was a time when cars needed an oil change every 3,000 miles or every three months, whichever came first. However, your certified used cars may not need this and you could be paying unnecessarily for oil changes that you don’t need.

Goodwrench is working on debunking some myths and this is the one they want to start with. One reason for debunking this myth is because it’s good for the environment to skip unnecessary oil changes. According to the director of the California EPA, only one gallon of oil can pollute one million gallons of water.

In addition to that, the American Petroleum Institute says that at least one billion gallons of motor oil are sold in the United States alone. About 185 million of those gallons are disposed of improperly every year.

As a result, you should follow the owner’s manual for your certified used cars and your Mercedes vehicles. Only get oil changes according to the manufacturer’s guidelines if you want to save money and help the environment. Besides, you know when a service garage is telling you to cut back on some maintenance procedures for your certified used cars, it’s something that is very important.

Geneva Auto Show Presents Three C-Class Benz Mercedes Vehicles

The 77th Annual Geneva Auto Show is going to be the “place to be” if you want to see some of the newest Benz Mercedes vehicles developed by the German automaker. Mercedes-Benz is going to debut three models of its newest C-Class lineup to awe, inspire and impress those in attendance at the popular auto show.

The three models of the new Benz Mercedes C-Class to appear include the AMG-Mercedes C-Class DTM 2007, the Vision C 220 BLUETEC and the standard production version of the C-Class models that are at dealers across the country already.

Demand for the C-Class Mercedes vehicles are high and growing every day, according to the automaker’s Chairman of the Board of Management. The company has sold more than 55,000 of these vehicles in Western Europe since their introduction in the region early this year.

The auto show is going to host the fourth generation of the C-Class this year. Developers and engineers have made improvements in agility, safety and comfort over the previous generation, giving onlookers something to look at while they are there.

Will you be at the Geneva Auto Show this year? If not, we’ll keep you updated on the latest developments reported from the event. Be sure to stay tuned to this blog for that information.

Unveiled! The ML 63 AMG 10th Anniversary Edition Model

Has it been ten years already for the Mercedes ML63 AMG performance vehicles? Apparently so because the automaker has just unveiled the 10th Anniversary Edition Model of these AMG cars.

But this isn’t just a celebration of the model. No sir. This model is an anniversary of ten years of high performance SUV models. The first AMG performance SUV was released by the automaker in 1999 – the ML55 AMG – but the high performance concept has come a long way since those days.

The newest AMG performance model was developed. in the AMG studio. Engineers and developers took into consideration individual customers when making this new model, too. The front of this AMG performance model is completely redesigned to give an impressive appearance as soon as you lay your eyes upon the masterpiece.

In addition to the front, the newest AMG performance SUV model has 21-inch alloy wheels with five spokes and a design that won’t disappoint. When you walk around to the back of the vehicle, you’ll notice the “10th Anniversary” nameplate accented with Himalaya gray.

We hate to leave you in suspense, but we’ll talk about the interior and some of the features next week.

Three Tips to Increase the Life of Your AMG Cars

AMG cars are a precious possession for anybody. In addition to being expensive, they are also fast and they get a lot of attention. That’s why it’s important to make them last as long as possible. Here are some tips to increase the life of your AMG cars so you can enjoy them for many years to come.

1. Start the car first. Some people like to turn on their accessories like the air conditioner and lights before they start the engine. This slowly wears the engine down, though, causing it to need repairs sooner. Start the engine first and then worry about the accessories.

2. Let your AMG cars warm up properly. Don’t rev the engine on those cold, cold mornings. That only adds stress to it. Instead, let it idle for about 60 seconds when you start it in the morning to allow the oil to flow before putting pressure on the engine.

3. Wait until the car stops before shifting into drive. I’m guilty of this one. I put my car in reverse and shift into drive before it stops moving. Unfortunately, this puts undue stress on the engine and decreases its life. Instead, make sure your car stops moving backwards before shifting into park.

With these and some other tips, your AMG performance cars should give you years and years of enjoyment.