Promotional Product International

This product is certainly not an innovation, but it's one of my favourite promotional gift :
(probably because I love to draw...and yeah, I am rather gifted!)
It's a fantastic colour pencils set printed in 4 colour offset.
The product is available in 4 / 6 or 12 quality pencils sets.

On top of being an original gift, it's a Great promotional tool with his wide printing surface...

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The "Freshballs" are part of the Horizon group exclusive line of promotional fragrance diffusers : practical and original promotional products with a strong promotional impact ! You'll quickly realize it with the following :



The "Clipball" model clips firmly and easily in the air vents of your car.

The "Stickball" model is self-adhesive and can stick to any smooth and dry surface such as computer screens, kitchen or bathroom cabinets.

We offer six standard colours which can be combined. Moreover, since you're reaching the 5000 units, you're allowed to choose any Pantone colours, without any additional costs.

We can also relate the fragrance to your logo : For example, a car dealer can choose a leather smelling "Clipball".

The standard fragrances are: Vanilla, Tropical and Rasperry, but like with the colours, the choice is expanding from 5000 units.

Full colour imprint logo which can be printed on added resin top (fantastic effect!) or directly onto the round surface of the air freshener

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TREVOSE, PA USA – Advertising Specialty Institute®, the largest media and marketing organization serving the advertising specialty industry, revealed today in a groundbreaking new study that advertising specialties beat out all forms of TV, radio and print advertising as the most cost-effective advertising medium available.

The comprehensive study was completed by a team of interviewers who surveyed travelers in New York, Chicago, Los Angeles and Philadelphia*. Respondents were asked if they had received any advertising specialties in the last 12 months and the majority were businesspeople over age 21.

Among key findings, results indicate that:

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This product is ideal for mailing and a great alternative to christmas cards.
The Postman+ is very thin, 2mm, and it's weight is only 6gr, so it's perfect for post mailings.
The receiver can simply pop out the parts and assembles the character.
The postman+ can be printed in full color.
Product size : 140 x 93 mm


For more information about this product : www.horizonsources.com

We receive daily questions about our blog policy, so here are a few answer to the most asked questions.

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Source: www.marketing-etudiant.fr

A couple chats you up on the street and asks you to capture their love instant with a nice Laïkonic camera...
You comply. While the guy is thanking you, he puts in one or two words on its wonderful camera's characteristics:
performance, simplicity...He tells you how satisfied he is with this brand.

Nothing unusual, but it's possible that the scene was more "striking" than it looks to be.
What if those two young people are actually not a couple but actors paid to approach you on the street, because you are just part of the targeted public the brands wants to touch...

Then you would have just been "UNDERCOVER MARKETED"!!

To read the continuation of this fascinating article, click here

Christmas and New year's season is the perfect period to thank your employees, clients, and providers by sending them a nice greeting card.

This little attention could seem to be little thing BUT by greeting all the persons you successfully worked for or worked with, you are reinforcing the quality of the relationship and creating fidelity.

Are you going to send the same sad greeting card this year ? Or are you looking for something funny and unusual?

We have an idea for this year to be your best new year's greetings ever:

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Posted by Gareth Parkin ideasbynet.com

Promotional gift companies have great ideas for promoting your business. Sometimes so many ideas that it is hard to choose what would be best for your company to give away. The promotional gift company that you want to choose should have a good customer service rep or salesman who can help you pick just the right product. Here are a few tips for when you are speaking with the promotional products company.

Explain in detail to the salesperson what type of event you are having. This will narrow down the products tremendously. For example if you your business is having a Christmas party you will not want to order in golf tees with the company name on them. Then again maybe you do. If you have a lot of golfers in your clientèle maybe you want to make a gift basket out of golfing items to say Merry Christmas with. So always give explicit details on the event itself.

Think about the type of customers that you are going to be giving this gift to. Are they business people or are they stay at home moms. Maybe they are sports fanatics or farmers but whoever they are you will want to make your gift one that they will use or one that they will see often. For example, a calendar for the computer puts your business name in front of their face all the time.

At this point you should have your gifts narrowed down to where you are going to have to get detailed. Choose your colors either to match your company or theirs. For example if you are giving products out at a specific school you might want your items to be in their school colors but with your logo.

Pricing is very important to your budget. You made be shopping for several items or just one item but either way your promotional products company should still be bending over backwards to help you. Do not be shocked though promotional products are not as cheap as what one might think.

Promotional give always need to be well thought out and that is what your promotional gift company should be helping you do. Make a list of questions before getting your customer service representative on the phone. This will save you as much time as it will the promotional gift company. You will go from a broad search to a much narrowed one which will make your choices much simpler. Remember sometimes we have to spend a little money to make more money. Everybody likes to get something for free so why not have your company’s logo on it.

Posted by Gareth Parkin Ideasbynet

The most moving steps of all major professional sports league are coming: UEFA Champions League, for football but also in many other disciplines: Basketball, Voleyball, Handball, etc.

And the supporters to do their job: : ENCOURAGE THEIR TEAMS !!!

Some say that the supporters are the 12th player (in the case of football) and for that reason games are won when playing local, with the cheering of its public.
With this purpose, clubs and sponsors look for sport promotional items to offer to the supporters...

To read the continuation of this fascinating article, click here

Here are three recent examples of questions from promotional product industry salespeople about how to handle problems that cost them business and clients.

• "I just lost a long time client to a competitor over a small difference in price..."
• "So far this week, I have lost 5 jobs to one particular item... the set up charge."
• "A problem with a bulk email has lost me two customers." What can I do about this?

In Each of These Cases --- and in Most Cases Where distributors lose Business or Clients over something that seems fairly insignificant --- the Problem is generally not what they think it is...

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I didn't see this in europe yet, but in the USA some credit cards now have a small radio frequence chip that allows you to use the creditcard in new payment systems where you just put your creditcard in front of the machine.

Creditcard number, ID of the cardholder and expiration date are sent by radio frequance to the payment machine.

To avoid other people catching this precious radiofrequenced information, the Armadillo card shield was developped. It can be printed with a company logo and protects the precious card from being read by others.

Click here to see the video and website, it took me 5 minutes to understand what it all was about, but that's maybe because I'm from the old continent. www.armadillocardshield.com

Here is Tim's video showing you the hottest new promotional products at the Chicago ASI show.
It's a 9 minutes video showing some interesting products he found at the show.

To read the continuation of this fascinating article, click here

Here is the alternative to safety hammers .
This useful, original and innovative product is an actual revolution in the safety universe!

ResQMe is made of a high steel point which can break your car's side windows, along with an stainless blade making you able to cut through jammed safety belts.

To read the continuation of this fascinating article, click here

Article sent by Bithika Trivedi from Camerareadyart.co.uk.

The article’s main aim is to bring forth clarity on Artwork redraw. In the following lines I give brief introduction about Artwork Redraw its various formats & printing process, this will then be followed by a detailed article on each of these to help you know everything about Artwork.

Having the best promotional product campaign in hand is not enough. An eminent part of it is getting the right artwork for the product. There is a dizzying array or details surrounding the preparation of artwork. For instance if you have chosen a t-shirt as your promotional product; what will be best artwork which will come out well on it depends on numerous factors:

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Brightbutton, a new product designer and supplier, launched Cocoon - a revolutionary new promotional lens cleaner - at the National Incentive Show on 16th September 2008 at the NEC, Birmingham, making it straight into the BPMA’s top 21 hot new products for the show.

Cocoon is unique - the first ever lens cleaner to wind up into a protective casing. Whether attached to a key ring, in a pocket or bag, Cocoon is a must-have for quick cleaning on the move. It cleans glasses, sunglasses, cameras, mobile phones, jewelery and more with its microfiber cloth - picking up everyday dust, dirt and grime with ease.


Gordon Glenister, Director General of the British Promotional Merchandise Association said “When brightbutton showed us Cocoon we were so impressed by this innovative and unique incentive that it made it straight onto our top 21 hot new products list for the 2008 National Incentive Show”.


The brightbutton team designed and developed Cocoon to make everyday lens cleaning easy. Cocoon is compact and simple to use making it a natural choice to carry with you at all times throughout the day. Clip it onto a key ring or pop it into a pocket or purse for everyday use.
William Ellis, Founder of brightbutton commented: “Our design approach was to make Cocoon simple, compact and useful. Cocoon is a powerful marketing tool for Clients. It can be easily branded for daily awareness, with the microfiber cloth particularly impactful for revealing special promotional messages”.
Cocoon is supplied exclusively through brightbutton. Prices start from 98p / unit for 1,000 pieces, branded with your company name or logo.
For further information on Cocoon and brightbutton services, please contact William Ellis on 07747 024470 or visit www.brightbuttononline.com

As several readers requested, here is the list of the main trade shows for promotional products in the world.

If you have any information about shows that I didn't list here, please let me know and I'll add them.




2008/2009

Europe

Visuel communication / Italy / Milan / 13-15 November 2008
VPCD / Lille / France / 18-20 November 2008
PSI Düsseldorf / Düsseldorf / Germany / 7-9 January 2009
Dorekthesi / Athens / Greece / 8-12 Januari 2009
Werbemittelmesse / München / Germany / 21-22 January 2009 .
Promotion trade / Milan / Italy / 21-22-23 January 2009
Asia Expo / London / UK / 28-29 January 2009
Spring fair / Birmingham / Uk / 1-5 Feb 09
Communiquez textile Lyon / France / 4-6 February 2009
Expo reclam / Madrid / Spain / 1-5 Feb 2009
Remadays / Warsaw / Poland / 10-12 February 2009
Promota / Birmingham / UK / 17-18 February 2009
Ambiente / Frankfurt / Germany / 13-17 February 2009
Decor and gift / Ukrainia / Kiev / 25-28 March 2009
Polygraf / prague / Czech Republic / 31 March - 2 April 2009
PromZ Event / Utrecht / Holland / 7-9 April 2009
Promotion World Hannover / Germany /20-24 April 2009
Promotional Marketing Exhibition Hall Olympia / UK / 21-23 April 2009
Direct Marketing Fair / London / UK / 28-30 April 2009
Marketing Services / Frankfurt / Germany / 8-10 June 2009
Wermit / Stuttgart / Germany / 18 July 2009

Home & Gift Harrogate / UK / 19-22 July 2009
North America

Orlando ASI fair Orlando / USA / 3-5 January 2009
PPAI / Las Vegas / USA /12-16 January 2009
Imprinted Sportswear Show / Long Beach / USA / January 23-25 2009.
PPA Canada Toronto / Canada / 25-27 January 2009
ASI SHOW / Dallas / USA / 4-6 Feb 2009
ASI Show / New YORK / USA / 8-10 March 2009
Boston gift show Boston / USA / 28-31 March 2009
ASI Show / Las Vegas / USA / 16-19 Septembre 2009
For the Sage Showcases please visit www.sageworld.com
For the NSA showcases please visit www.nsashowcase.com

Other countries

Sydney Gift Trade Fair / Sydney / Australia / 31 January - 03 February 2009
Indian Gift Fair New Dehli / India / 25-28 February 2009
APPA road show / Sydney / Australia / 26-28 March 2009
APPA road show / Melbourne / NZ / 3 april 2009
Hong Kong Electronics Fair / Hong Kong / China / 13-16 April 2009
Houseware Fair / Hong Kong / China / 20-23 April 2009
Premium Fair / Hong Kong / China / 27-30 April 2009
Marketing Show Banco mer / Mexico /15-17 August 2009
APPA road show / Sydney / Australia / 23-24 August 2009

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No dates available yet for 2009

Formal Gift Fair Spring / Tokyo / Japan / April
PSF forum Zürich / Switserland / Mai
gift fair / Macao / Macao / october 2008
Giftex / Abu Dhabi / UAE /
Textilveredlung & Promotion / Stuttgart / Germany / January
Toronto Gift Fair Toronto / Canada / No fair in 2009
Promotional product show / Mexico city / Mexico /
Neppa Fall Expo / Sturbridge / USA / March
Montreal Gift Show / Montreal / Canada / March
Promotional product show / Mexico city / Mexico / February
Sipremium / Seoul / Corea / March
Decor and gift / Ukrainia / Kiev / April
Asian promotional & Premiums Fair / Macao / China / April
Canton fair / Canton / China / April
Ideenbörse / Nürnberg / Germany / July
Portland gift & accessories Show Portland / USA / May-June
Saagny / Atlantic city / USA / June
California Gift show Los Angeles / USA /July
ASI show / Chicago / USA /July
San Francisco Gift Fair San francisco / USA /July
Fukuoka International Gift Show / Fukuoka / Japan /June
Suntec / Singapore / Singapore /July
APPA show / Sydney / Australia /August
Promotion expo / Jönköping / Sweden / August
Emex Switserland / Zürich / Switserland / August
Norges Varemesse / Oslo / Norway / August
Europacado / Bruxelles / Belgium / September
Promo gift Ifema Madrid / Spain / September
Orlando Gift Show Orlando / USA / August
New York gift fair / New York / USA / August
Pro 8 / Amsterdam / Holland / August
Tokyo International Gift Show / Tokyo / Japan / September
Tokyo International Gift Show / Tokyo / Japan / September
Promoturk / Istanbul / Turkey / September
RelatieZ / Utrecht / Holland / September
Objets et communication / Paris / France / September
Ideenbörse / Essen / Germany / September
National incentive show / Birmingham / UK / September
Advertising Show / Bucarest / Romania / september
PSI Paris / Paris / France / September
Promotion Expo Rome / Rome / Italy / October
Sign visual communication / Madrid / Spain / October
Vancouver gift show / Vancouver / Canada / Septembre
Imprint Canada Show Toronto / Canada / September
Neppa Fall Expo / Marlboro / USA / September
Motivation show / Chicago / USA / september
Publicitaria / Buenos Aires / Argentina / October ( each 2 years )
Sydney Gift Trade Fair / Sydney / Australia / September
Osaka International Gift Show / Osaka / Japan / September
Bangkok International Gift Fair / Bangkok / Thailand / October
Indian Gift Fair / New Delhi / India / October
Kenfair / Hong Kong / China / October
Gifts & Premium / Dubai / UAE / October

Bert Groenendijk, from the company "LA PARADA" in the Netherlands, comes to present us the product that according him, will be the "most attractive End-of-the-year-gift"!

To read the continuation of this fascinating article, click here

Let me present you an article written by Samantha Fellows, from Clickpromogifts in United Kingdom, about the importance and utility for the firms to invest in promotional gifts for their employees, and not only for their clients! If you want to know all the benefits it can bring to your organization and how to choose the good gift for your staff, read this article!

To read the continuation of this fascinating article, click here

This year we will celebrate China National Holiday from September 29th to October 5th.

During this week, the all country is totally paralyzed.
They commemorate the Foundation of the Popular Republic of China in October,1 th,1949.

The 7 days festivities are made of Fireworks, concerts, Saké and much more...

These holidays are synonym of congestion in airports and ports, and delays.
So if you import good from China, take care...

Happy National Day to the Chinese people... ¡¡ NIHAO !!

To read the continuation of this fascinating article, click here

South Africa is currently experimenting an energy shortage causing power cuts in the whole country.
Thus, the National Electricity Supply Commission, Eskom has started a huge campaign to promote energy savings in the country.

To read the continuation of this fascinating article, click here

Just another "Why didn't I think of that" idea.

The Ticket Tag elevates the traditional dog tag to levels never expected... until now. The merchandise monster is here. Recognized as a Dog Tag, but with a ticket function for every attendee with ticket in hand. Professional Sports, Race Teams, Musicians, and every one just wanting to promote their cause... look towards the TICKET TAG!

Magnets are fixed on each Ticket Tag for maximum holding strength. Easily remove your ticket by pulling your tags apart. Each Ticket Tag is secured around the neck with a tradional ball chain or lanyard! Many options available for your custom Ticket Tag.
The product is Patent Pending.

Available in the USA: http://teamtickettags.com

There are many printed candles. Absolutely new are the candles which you first have to light in order to be able to see the hidden texts or pictures.

Because the observer will only see the complete message unravelling hour by hour, as the flame burns down.
The cooperation of the artist Katharina Bulla and Alex Schenk made an event product out of idea components which guarantees attention for a long time.
As an advertising agent, the “Wortlicht” can be used with individually fitting texts. New Year’s greetings can appear in different languages, the solution word for a prize puzzle can be hidden, the company history, successful products or the employees become visible in stages etc.
The process of coating printed candles with wax is registered as a utility patent and the name “Wortlicht” is protected as a brand name. Color diversity and any size of the candles allow individually creative leeway for the customers. Of you would like to use the poetic game with light and time for your message, Alex Schenk (wortlicht@t-online.de) can consult you.

Untill the end of August, PPIBlog's team will be cool and relax.
On the agenda : Siesta and idleness, what else!

You too, enjoy your holiday...get rid of your stress and see you soon on www.ppiblog.com

When we are thinking about detergents promotion, we all see the typical child coming back home with his clothes completely stained and his mother who will show us a completely clean shirt after 2 minutes of hand-washing in a clear sink...
Don’t you agree if I say that this kind of commercials are so repetitive that they don´t catch our attention any more?!

It’s why I wanted to show you a special promotional campaign for BREEZE EXCEL, launched by the publicity agency Lowe en Bangkok to make the women of the country aware of the product benefits.

To read the continuation of this fascinating article, click here

You're seeking for an original idea to promote your logo at work?

Well, here we have a nice article which for sure will be of your interest: the "Dutchclip".

To read the continuation of this fascinating article, click here